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        <title>Lady Pens: Business - Direct Sales</title>
        <link>http://www.ladypens.com/Category/Business---Direct-Sales/69</link>
        <description>Business - Direct Sales articles from Lady Pens</description>
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        <lastBuildDate>Sun, 11 May 2008 19:32:21 -0500</lastBuildDate>
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            <title>Grow Your Direct Sales Business Online By Building a Website Posted By : Stefanie Fauquet</title>
            <description>If you are currently in a direct sales company and planning to grow your business primarily online, there is one thing you MUST have to succeed.</description>
            <link>http://www.ladypens.com/Article/Grow-Your-Direct-Sales-Business-Online-By-Building-a-Website/17343</link>
            <pubDate>Tue, 08 Jan 2008 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Grow-Your-Direct-Sales-Business-Online-By-Building-a-Website/17343</guid>
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            <title>Direct Sales - The Perfect Business for Moms Posted By : Stefanie Fauquet</title>
            <description>Whether you are currently working outside the home, or are a stay at home mom, many moms have the desire to start their own business and make an extra income for their family.</description>
            <link>http://www.ladypens.com/Article/Direct-Sales---The-Perfect-Business-for-Moms/17335</link>
            <pubDate>Mon, 07 Jan 2008 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Direct-Sales---The-Perfect-Business-for-Moms/17335</guid>
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            <title>Do You Offer Free Kits In Direct Sales? Posted By : Audrey Okaneko</title>
            <description>Offering free kits in direct sales may be just the way to build the team you've been dreaming of.</description>
            <link>http://www.ladypens.com/Article/Do-You-Offer-Free-Kits-In-Direct-Sales-/17307</link>
            <pubDate>Sat, 05 Jan 2008 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Do-You-Offer-Free-Kits-In-Direct-Sales-/17307</guid>
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            <title>Mind Over Marketing Matter Posted By : Joy Gendusa</title>
            <description>What does mental energy have to do with marketing:  Anything at all?  You might be surprised to find out…</description>
            <link>http://www.ladypens.com/Article/Mind-Over-Marketing-Matter/17216</link>
            <pubDate>Sat, 29 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Mind-Over-Marketing-Matter/17216</guid>
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            <title>Marketing Basics Top CEOs Still Dont Know-If Theyll Admit It! Posted By : Joy Gendusa</title>
            <description>Lets face it  marketing is expensive.  You need to be an educated consumer these days if you want to be in control of your spending and your income.</description>
            <link>http://www.ladypens.com/Article/Marketing-Basics-Top-CEO-s-Still-Don-t-Know-If-They-ll-Admit-It-/17215</link>
            <pubDate>Sat, 29 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Marketing-Basics-Top-CEO-s-Still-Don-t-Know-If-They-ll-Admit-It-/17215</guid>
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            <title>Three Basic Marketing Tips Failing Businesses Don't Know Posted By : Joy Gendusa</title>
            <description>Use These Tips to Improve Your Marketing Plan and Make It Work</description>
            <link>http://www.ladypens.com/Article/Three-Basic-Marketing-Tips-Failing-Businesses-Don-t-Know/17214</link>
            <pubDate>Sat, 29 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Three-Basic-Marketing-Tips-Failing-Businesses-Don-t-Know/17214</guid>
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            <title>How Direct Mail Can Boost Your Networking Efforts Posted By : Joy Gendusa</title>
            <description>The Perfect Plan for Retaining and Increasing Your Customer Base</description>
            <link>http://www.ladypens.com/Article/How-Direct-Mail-Can-Boost-Your-Networking-Efforts/17213</link>
            <pubDate>Sat, 29 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/How-Direct-Mail-Can-Boost-Your-Networking-Efforts/17213</guid>
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            <title>Franchisees: Tired of Wasting Your Marketing Dollars? Posted By : Joy Gendusa</title>
            <description>Direct Mail Postcards: a Direct Path to Amazing on Investment (ROI) Return</description>
            <link>http://www.ladypens.com/Article/Franchisees--Tired-of-Wasting-Your-Marketing-Dollars-/17212</link>
            <pubDate>Sat, 29 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Franchisees--Tired-of-Wasting-Your-Marketing-Dollars-/17212</guid>
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            <title>How to Make Your Press Release Shine Posted By : Amy Linley</title>
            <description>You have some news about your product or company that you want the world to know.  How do you issue a press release that will get noticed and more important, get printed?  Is this your first time issuing a release and you arent sure what to put?  Have you issued press releases before, but without the results you wanted?</description>
            <link>http://www.ladypens.com/Article/How-to-Make-Your-Press-Release-Shine/17029</link>
            <pubDate>Tue, 18 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/How-to-Make-Your-Press-Release-Shine/17029</guid>
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            <title>Dont Get Caught in the Catalog Crossfire Posted By : Joy Gendusa</title>
            <description>How to Avoid Postage Rate Missiles for Catalogers</description>
            <link>http://www.ladypens.com/Article/Don-t-Get-Caught-in-the-Catalog-Crossfire/16631</link>
            <pubDate>Sun, 02 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Don-t-Get-Caught-in-the-Catalog-Crossfire/16631</guid>
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            <title>Do Entrepreneurs Need A Degree in Marketing to Succeed? Posted By : Karla Jo Helms</title>
            <description>How trends in business are putting heavy emphasis on staying ahead of the marketing game.</description>
            <link>http://www.ladypens.com/Article/Do-Entrepreneurs-Need-A-Degree-in-Marketing-to-Succeed-/16630</link>
            <pubDate>Sun, 02 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Do-Entrepreneurs-Need-A-Degree-in-Marketing-to-Succeed-/16630</guid>
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            <title>Direct Response Advertising, Is Everybody Really Doing It? Posted By : Karla Jo Helms</title>
            <description>Tips on using direct response advertising to build your business marketing arsenal.</description>
            <link>http://www.ladypens.com/Article/Direct-Response-Advertising--Is-Everybody-Really-Doing-It-/16629</link>
            <pubDate>Sun, 02 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Direct-Response-Advertising--Is-Everybody-Really-Doing-It-/16629</guid>
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            <title>Direct Mail Versus Junk Mail  Whats the Difference? Posted By : Joy Gendusa</title>
            <description>Solving the Do-Not-Mail Bills with Common Business Sense</description>
            <link>http://www.ladypens.com/Article/Direct-Mail-Versus-Junk-Mail---What-s-the-Difference-/16628</link>
            <pubDate>Sun, 02 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Direct-Mail-Versus-Junk-Mail---What-s-the-Difference-/16628</guid>
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            <title>Direct Mail Marketing  Can it Really Pay Off? Step 3: Do you know the Correct Estimation of Effort? Posted By : Joy Gendusa</title>
            <description>Direct Mail Marketing Tips  Part Three of Three.  As seen in National Mortgage Broker Magazine</description>
            <link>http://www.ladypens.com/Article/Direct-Mail-Marketing---Can-it-Really-Pay-Off--Step-3--Do-you-know-the-Correct-Estimation-of-Effort-/16627</link>
            <pubDate>Sun, 02 Dec 2007 00:00:00 -0600</pubDate>
            <guid>http://www.ladypens.com/Article/Direct-Mail-Marketing---Can-it-Really-Pay-Off--Step-3--Do-you-know-the-Correct-Estimation-of-Effort-/16627</guid>
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            <title>Direct Mail Marketing Can it Really Pay Off? Step 2: How to Design a Direct Mail Piece That Pulls. Posted By : Joy Gendusa</title>
            <description>Direct Mail Marketing tips  Part Two of Three.  As seen in National Mortgage Broker Magazine</description>
            <link>http://www.ladypens.com/Article/Direct-Mail-Marketing--Can-it-Really-Pay-Off--Step-2--How-to-Design-a-Direct-Mail-Piece-That-Pulls-/14283</link>
            <pubDate>Thu, 27 Sep 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Direct-Mail-Marketing--Can-it-Really-Pay-Off--Step-2--How-to-Design-a-Direct-Mail-Piece-That-Pulls-/14283</guid>
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            <title>Direct Mail Marketing  Can it Really Pay Off?  Step 1: Researching Your Target Market Posted By : Joy Gendusa</title>
            <description>Direct Mail Marketing Tips  Part One of Three.  As seen in National Mortgage Broker Magazine...</description>
            <link>http://www.ladypens.com/Article/Direct-Mail-Marketing---Can-it-Really-Pay-Off---Step-1--Researching-Your-Target-Market/14282</link>
            <pubDate>Thu, 27 Sep 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Direct-Mail-Marketing---Can-it-Really-Pay-Off---Step-1--Researching-Your-Target-Market/14282</guid>
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            <title>Can Small Businesses Benefit From PR? Posted By : Karla Jo Helms</title>
            <description>Size really doesnt matter…</description>
            <link>http://www.ladypens.com/Article/Can-Small-Businesses-Benefit-From-PR-/14278</link>
            <pubDate>Thu, 27 Sep 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Can-Small-Businesses-Benefit-From-PR-/14278</guid>
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            <title>Are You Saying the Wrong Thing to the Right Market? Posted By : Carrie Lauth</title>
            <description>In my opinion, it would be best for you to have one website that spotlights your product line, that gives valuable information about your product line and helps lead your customer to a buying decision. And another separate site designed to recruit for your business opportunity. Let me explain it this way.</description>
            <link>http://www.ladypens.com/Article/Are-You-Saying-the-Wrong-Thing-to-the-Right-Market-/13706</link>
            <pubDate>Thu, 13 Sep 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Are-You-Saying-the-Wrong-Thing-to-the-Right-Market-/13706</guid>
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            <title>Searching for Excellence Posted By : Colleen F</title>
            <description>Many companies invest far too much time in looking for new customers, rather than making their existing customers happy. Over the years it has been seen that existing customer is less expensive than acquiring a new customer. There are four most important steps for increasing sales results, revenues and exceeding in sales targets.
These tips and techniques will help professional sales people fuel their success….http://www.engageselling.com</description>
            <link>http://www.ladypens.com/Article/Searching-for-Excellence/13406</link>
            <pubDate>Wed, 05 Sep 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Searching-for-Excellence/13406</guid>
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            <title>Using Squidoo to Drive Traffic to your Direct Sales Business Posted By : Annette Yen</title>
            <description>Driving traffic to your direct sales business website is not always an easy thing. You could spend hundreds or thousands of dollars on a marketing plan specifically designed for you and your company.  You could spend another large amount on advertising and PR.  But what I if I told you there was a way to set yourself apart on the internet - and also told you that it won't cost you a penny?</description>
            <link>http://www.ladypens.com/Article/Using-Squidoo-to-Drive-Traffic-to-your-Direct-Sales-Business/12237</link>
            <pubDate>Mon, 13 Aug 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Using-Squidoo-to-Drive-Traffic-to-your-Direct-Sales-Business/12237</guid>
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            <title>Natural Product Direct Sales Reps  - Are you making this mistake? Posted By : Carrie Lauth</title>
            <description>If you are not gathering your own leads and marketing yourself with a website as a natural products direct seller, give me a few minutes and I will tell you why you need to be.</description>
            <link>http://www.ladypens.com/Article/Natural-Product-Direct-Sales-Reps----Are-you-making-this-mistake-/11078</link>
            <pubDate>Fri, 20 Jul 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Natural-Product-Direct-Sales-Reps----Are-you-making-this-mistake-/11078</guid>
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            <title>Direct Sellers: Got Questions?  Our Experts Have Answers Posted By : Grace Keohohou</title>
            <description>If you are unsure that having a home-based business is right for you or making statements to your potential recruiter and they arent quite sure how to handle your concerns, here are some thoughts to consider.  Questions and objections can be positive because they bring doubts and fears to the surface where they can be resolved.  If you do not state what your apprehension is, your recruiter will not know what additional information you need.</description>
            <link>http://www.ladypens.com/Article/Direct-Sellers--Got-Questions---Our-Experts-Have-Answers/11060</link>
            <pubDate>Fri, 20 Jul 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Direct-Sellers--Got-Questions---Our-Experts-Have-Answers/11060</guid>
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            <title>Direct Sellers: Whats Your Magic Wand Wish? Posted By : Grace Keohohou</title>
            <description>If you are like the hundreds of direct sellers who have participated in recent DSWA surveys, you would very likely list these among your top five wishes for your team. However, in analyzing the responses and conducting further interviews with a select group of leaders  all of which lead organizations with thousands of distributors  we noticed an important distinction.</description>
            <link>http://www.ladypens.com/Article/Direct-Sellers--What-s-Your-Magic-Wand-Wish-/11059</link>
            <pubDate>Fri, 20 Jul 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Direct-Sellers--What-s-Your-Magic-Wand-Wish-/11059</guid>
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            <title>Why Direct Selling is the Greatest Career for Women Posted By : Nicki Keohohou</title>
            <description>Women are natural networkers and natural nurturers.  This profession allows them to meet new people, connect with and support other like-minded individuals.</description>
            <link>http://www.ladypens.com/Article/Why-Direct-Selling-is-the-Greatest-Career-for-Women/11058</link>
            <pubDate>Fri, 20 Jul 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Why-Direct-Selling-is-the-Greatest-Career-for-Women/11058</guid>
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            <title>Sorting Through People To Join Your Direct Sales Business Posted By : Audrey Okaneko</title>
            <description>Learn what this author believes is the definition of sorting through people to build your business.</description>
            <link>http://www.ladypens.com/Article/Sorting-Through-People-To-Join-Your-Direct-Sales-Business/9065</link>
            <pubDate>Sun, 22 Apr 2007 00:00:00 -0500</pubDate>
            <guid>http://www.ladypens.com/Article/Sorting-Through-People-To-Join-Your-Direct-Sales-Business/9065</guid>
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