Easy and affordable marketing ideas for WAHMs

Now that you’re a work at home mom (WAHM) you need to start marketing your business so others can learn about you and what you can do for them. A lot of people are nervous when they think of marketing their businesses. They think they have to be very aggressive. They also think it is going to be hard to do, or very expensive. However, some of the most effective marketing techniques cost very little, and might even be free. They are also very easy to do.

Write articles 

Writing articles is a great way to advertise your business for free. Write an article on your area of expertise. Make sure it’s on a topic that will be of interest to your readers. At the end of your article, include a brief bio of yourself and a link to your website. After people read the article, if they want to learn more about you and your business, they will click on the link. You can submit your article to article directories, newsletters, popular websites, even to print magazines and newspapers to spread the word about your business. 

Write a press release

Press releases are another good way to get your business name and information out there. You can write a press release about the opening of your business or any other news you have. Remember to include a link to your website so that readers know how to find you. Then submit the press release to the online press release sites. You can even submit it to newspapers, radio, and television stations. If your story is newsworthy, they could do an interview with you and your business could be front page news! 

Post in forums 

Posting in forums is a popular way for WAHMs to advertise their businesses. When you join a forum, create a signature with a link back to your site. That will be how you advertise. Look for forums where your target market spends their time. When you post, don’t promote your business. Instead, answer questions and give help where you can. Your signature line will do the advertising for you. 

Business cards 

Business cards are a necessity for any business owner. While they usually aren’t free, you can get quality cards for very little money. You might be able to design and print your own on your home computer. Vistaprint.com offers great deals on business cards. Then carry them with you and leave them behind wherever your target market spends their time. 

Print flyers 

Flyers are another good way to get the word out about your business in your local area. If you have a computer, you can probably design and print your own flyers. Then hang them up in the library, grocery stores, wherever your target market might see them. On the flyer, give them an incentive to call you or visit your website. 

Marketing doesn’t have to be scary or expensive. The above ideas are affordable and very easy to do for any work at home mom.

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Last 5 Articles Added By Alice Seba

About Alice Seba

Alice Seba is a full-time online entrepreneur that loves helping others achieve the same. With a focus on working less and making more money, she specializes in helping people choose low-maintenance businesses, leverage the skills of others and create people-friendly businesses.

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