Different Types of Content You Can Add To Your Website

Understanding that you need content on your website is just the beginning. The next step in the process is actually creating that content so your online business can flourish. In order to continue to prospect you’ll also want to create a content strategy that includes publishing new content on a regular basis. This of course creates a challenge. How do you create all that content? Variety and options help. Let’s take a look at the different types of content you can add to your website. 

There are essentially three types of content you can add to your website. They include: 

  1. Print, like articles or blog posts
  2. Video
  3. Audio 

Within each type of content there are practically limitless options for formats. Many of the different types of content formats overlap each other. For example, you could interview someone as an audio file which visitors could listen to. A video file they could watch or you could interview them in article format or publish a transcription.

Print Content Options for Your Website

Print is often the most accessible for business owners and website visitors. And there are a number of format options. Here are just a few options to get the creative juices flowing:

  • Articles and/or blog posts in a number of formats including:
    • Reviews
    • Tip sheets
    • Lists
    • How to information
    • Fact sheets
    • Question and answer
    • Editorials
    • Ecourses – lessons
    • Interviews
    • Reports
    • Blueprints & Templates
    • Mindmaps
    • Case studies
    • Comparison charts
    • Buying guides 

 Video Content Options for Your Website

Video content options are quite similar to print content options. While print offers visitors the ability to actually print the content to read and/or save, video can be downloaded or watched quite easily from a mobile device. Additionally, video makes it quite easy to communicate your brand personality. If your niche is a visual niche or your personality lends itself better to video content then by all means, create videos. It’s a growing medium and many people prefer video over print content.

Your video content options include but are not limited to:

  • Reviews
  • Tip
  • How to information
  • Question and answer
  • Editorials
  • Lessons
  • Interviews
  • Case studies 

Audio Content Options for Your Website

Audio content has been around for a while. Have you ever listened to a book on tape?  It’s still quite accessible and a great way to add some variety to the type of content you provide on your website. Again, like audio and video the formats overlap. And like video, audio makes it easier to communicate your brand personality. It can be tricky to communicate your voice when you’re writing – though it certainly can be done.

Also like video, audio can be consumed on the go. People can listen to audio files while they’re commuting or during time pockets, like waiting at the doctor’s office.

There are benefits to offering all three types of content on your website. People learn differently so you’ll appeal to all learning styles by providing, print, audio and video content. Additionally, it can help keep your website content fresh. Finally, if you have a preference or find you’re more skilled at creating one type of content then that’s the one to focus on. There are many websites that offer 100% video content and do quite well.

Create your content strategy. Include not only the type of content you’re creating but also the purpose of the content. Include a schedule for publishing content and your website will thrive.

Looking for super easy solution to build your web pages? Take the comprehensive website builder at http://www.InternetBasedFamily.com for a 10-day test trial. You can choose from over 1200 templates and your account includes all kinds of interactive features including: message board, shopping cart, mailing list, coupons and more

Last 5 Articles Added By Alice Seba

About Alice Seba

Alice Seba is a full-time online entrepreneur that loves helping others achieve the same. With a focus on working less and making more money, she specializes in helping people choose low-maintenance businesses, leverage the skills of others and create people-friendly businesses.

Speak Your Mind

*

CommentLuv badge