LadyPens » Promotion – Offline

Internet marketing businesses ~ don’t forget to target local clients

Carol Ann Quibell — Fri, 19 Feb 2010 21:02:34 +0000

Many home based businesses provide internet marketing services which make sense because of technology and how easy it is to reach potential clients worldwide. We spend a great deal of time targeting niche markets with the intention of gaining new business and making connections. What about the guy down the street? Doesn’t he need your services too? It is easy to get so busy searching the internet for new clients we neglect the potential in our own back yard. It may seem easier to connect with people across the airwaves without actually having to knock on their door but think of the benefits of being able to stop by their office and say hello in person? Full Article

Marketing 101: Let People Know What You Have to Offer

Ruth Hegarty — Thu, 21 Jan 2010 20:05:00 +0000

Marketing is THE key ingredient to your business success. No matter how good you are at what you do, if nobody knows you are out there doing it, they can’t hire you. So marketing is the number one activity you can engage in to benefit your business regardless of what business you’re actually in. Think of it like this: you’re not a graphic designer; you’re a marketer of graphic design services. In a very real way, marketing is your business. There is no higher leverage activity in which you can engage. Why is marketing so important? It’s simple. It doesn’t matter how good you are at what you do if nobody can hire you because they don’t know you exist. That means you don’t make money, you don’t get to engage in the work you are passionate about and you don’t get to help people through that work unless you market your business. Full Article

Get New Clients and Increase Your Sales, Part 1 – The Secret Weapon and 3 Key Features it Must Have

Sue Clement — Fri, 11 Sep 2009 15:16:08 +0000

What happens when you’re looking for a widget and a friend recommends a particular kind? You buy that one, don’t you? Referrals from friends work like a charm. Wish you could bottle that? You can. Read on to find out how exactly to do that. Full Article

Networking Success Secrets Revealed: The Five Key Strategies Of Master Networkers

Sue Clement — Tue, 31 Mar 2009 21:01:18 +0000

How can you become – and be – a master networker? Sure, some people seem to be born master networkers, but if you study what they do and how they approach networking, you can quickly become a master networker yourself. Here are five key facts of networking life that master networkers understand and live by. Full Article