Author

About: Laurie Ayers
I've been in Direct Sales since 1988; started with the Candle Industry in 1995; involved with Internet Marketing in 1999;started my Scentsy business in 2006

Post by Laurie Ayers:

Use eBay to Promote Your Direct Sales Business

Written on February 7th, 2009 | 0 Comments

Many direct sales companies prohibit the practice of selling their company product line on eBay or other online auctions.  Yet why not use that auction vehicle to sell your non-direct sales items and then include a company catalog and sample along with the winning item? Full Article

7 Steps to Get Out of the Direct Sales Rut

Written on January 3rd, 2009 | 0 Comments

Business not flowing as well as you would like?  Did you have a great holiday rush and now your direct sales business appears to have come to a screeching halt?  Here are seven steps you can take to get out of the rut. Full Article

Understanding Target Markets

Written on December 30th, 2008 | 0 Comments

Who is your target market? If your answer is “everyone” or “several” then you don’t have a target market. If you try to sell to “everyone” then you’re hurting yourself and diluting your efforts. There are no shortages of markets. If you pick a market to hone in on, then you can refine your marketing and networking efforts for that particular group. Full Article

Selecting a Direct Sales Sponsor

Written on December 30th, 2008 | 0 Comments

It’s interesting to watch the ambulance chasing that occurs on the forums when someone pipes up and says, “I’m thinking about joining.”  Immediately the grand scramble begins. It’s actually quite pathetic to see the vultures come out. Full Article

Read All Instructions Before Use

Written on December 30th, 2008 | 0 Comments

I just received a new 1.5” Digital Pocket Viewer as a gift.  It’s pretty nifty in that I can load pictures of my children onto it and then carry it in my purse.  It’s the modern day version of the accordion wallet file of family photos.  The first page of the little manual reads:  READ ALL INSTRUCTIONS BEFORE USE.  Of course I wondered how difficult this little gadget could be, as it is merely a little plug and play device.  It was written in all caps, so the warning scared me into actually reading all instructions before use. Full Article

What are you doing to Sharpen the Saw?

Written on December 30th, 2008 | 0 Comments

The term “Sharpen the Saw” comes from author Steven Covey’s Habit #7 in The 7 Habits of Highly Effective People.” He uses the analogy of a woodcutter who is sawing for several days straight and is becoming less and less productive. The process of cutting dulls the blade. So the solution is to periodically sharpen the saw. Full Article

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