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Are you a Sales Lady? What about the cost? Series 3

By: Chaele McMillan

As you gain more experience in sales you will find techniques with different personalities to get you the sell but there are a few things that I have applied to my outside and inside sales and it works.

My dad owned a company and I was moved to outside Sales when I was 18 after he watched me sell a black and white telvision that only went up to 13 channels for 120.00. I sold the tv not on the price but on trust. I convinced the person this was such a great deal. I even plugged it up and let them watch the tv. I had a very successful Garage Sale that weekend.

Years later I have made very good money in outside sales. I know selling isn't easy but there is one thing you can deliver if you believe in your product. How this is going to make their life better. I am delivering a solution for the hot flashes they suffer from. I am solving their problem with OSHA. No matter what the price was I first told them what my solution would be for them.

NEVER start talking to a customer about the price. When you watch A coke commercial on tv ....Do you see only 1.39? No they make the coke look good. The solution of the Coke is it takes care of your thirst.

Some people do buy things because it is buy 1 get 1 free but most of us buy products because we have an interest in it.

Don't cut the prices so low to get them to buy that you suffer from it in the long run. I believe you should treat all customers the same. Can you afford to cut a deal for this person and the next 300 customers? I believe if you do you will see your income suffer. You are in business to make money and you can sweeten the deal but don't go so low that you sacrifice your relationship with your customer.

What do you do to get the price you desire? You solve their problems and watch they will be willing to pay what you want!

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Chaele McMillan is a work at home mom. She owns a consulting company and Mom State University (ww.momstateuniversity.com). Visit her site and sign up for her FREE newsletter.


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